A great way to connect with your subscribers and members is through their stomach. This idea is from the New York Times, it features recipes, ideas, and commentary about what to prepare for dinner tonight. This is a good move, as the brand is entering its members’ kitchens and dinner tables.
Take your food and recipe content and re-purpose into a weekly newsletter. Even if you don’t have a food writer, call out your recipe content and other food and cooking content.
Help your members simplify and organize their already hectic lives. No matter what your subscribers do during the day, help them win back some time with great ideas on what to feed the family tonight.
For more great ideas, please see us at Local News ROI.