By Lon Haenel, Local News ROI It was the 20th century. We were preparing a pitch to management. We established a budget to build better customer relationships. In those days, there were virtually no media fracturing. Fewer choices for entertainment, media, and news made local newspapers rise to the top. Mostly without additional investment. Then…
Tag: relationship
Report: Consumers Unfollow Brands Due To Poor Service, Irrelevant Content, Ads
by Larissa Faw 5/12/2019, Media Post Half of consumers follow a brand to learn about new products and services, while 48% of consumers follow brands on social to be entertained, according to a new report by Sprout Social. How to gain and lose followers (and customers) Conversely, poor customer service is the number one reason…